The Buzz Gives Inside Look at Beehive Companies

MIT $100K Winner Launches Game-Changing Mobile Product

Super PAC App brings transparency to the 2012 presidential campaign

The story of how the co-founders of Glassy Media met could be mistaken for the start of a Hollywood blockbuster, but around MIT it is just another day within the entrepreneurial ecosystem at MIT. 

MIT Sloan graduate, Daniel Siegel (MBA ’12), and Harvard Kennedy School graduate, Jennifer Hollett (MPA ’12), met in a MIT Media Lab course on social television. What began as a small classroom project turned into a life-changing company. On August 23 2012 Glassy Media launched the Super PAP App on iTunes, a mobile application that uses audio recognition technology to provide instant information about presidential advertisements being played on television or the internet. The app tells the users if the advertisement is backed by a super PAC, how much money they raised, how much was spent, and even gives the user the ability to vote on the content of the advertisement. 

Glassy Media has been receiving a lot of press lately on news publications such as CNN, Forbes, and BostInno.com. To read more about the company and their application you can view that here. 

Learning to make Your Business Franchise

Learning to make Your Business Franchise - Barbara Beery have been running her home-based business for 16 years when she decided in 2007 that it could certainly be a successful model for other entrepreneurs to follow along with. After extensive planning and roughly $65,000 in consulting and legal fees, she sold her first franchise that year. Rrt had been for a store-based business offering children's cooking classes and cooking-centered celebrations.

Within 11 weeks, it had failed.

Beery created a quantity of mistakes, she'll cheerfully concede, but high included in this was this: She was selling franchises for retailers even though she had always run her business from her home. "I wasn't operating the model i was selling," she explains.

Disappointed but undaunted, Beery regrouped. This year, she opened her own shop, Foodie Kids, in Austin, Texas, and is now wanting to give franchising another try. "We've perfected and re-created things," she says. "We've determined the bugs we thought there was worked out a final time, and today this company is rolling enjoy it should."